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Choosing The Perfect Lubricant

There are a lot of myths, rumors and questions about sexual lubricants. The most important thing to remember is that lube is fun! It’s...

Lube Isn’t Only For What You Think!

Many women feel that they don't need to use lube because they make enough of their own natural lubrication. As a matter of fact,...

Celebrate 15 Years of JO!

The Store For Lovers is proud to offer System JO products to our customers and we are very excited to share their limited edition...